IDO (Initial DEX Offering)
Definition
An IDO is a fundraising event that is conducted on a decentralized exchange (DEX). In an IDO, a blockchain project launches a coin or token via a DEX to raise funds from retail and individual investors.
Context
IDOs allow investors to purchase tokens before they are listed on major exchanges. The appeal of IDOs comes from their lower fees, immediate liquidity, and fairer and more open fundraising opportunities compared to traditional ICOs and IEOs.